This Phoenix Coyotes unveiling for the Totally 80's project was long overdue, eh?
I held off on designing something for the Coyotes because I wasn't sure if they were going to be playing in Phoenix or in Hamilton.
Lets hope that, for the sake of Coyotes fans in Phoenix, they stick around for awhile. As much as I'd like to see Hamilton get a team, it would suck to have the 'Yotes ripped away from you like that. Messy messy.
Anyway, here are your Totally 80's jerseys and crest for the Phoenix Coyotes.
I'm happy with the final crest for this project. However, it was a pain in the ASS to finally get to this result. I'm not sure why, but I just couldn't get what I wanted with my first design. Originally, I wanted to have a running coyote, but I wanted it to be different than what the Coyotes are currently using on their alternate jersey. So instead of the legs out-stretched in mid-run, I had the legs in a different position—more underneath the coyote. Just a different snapshot, if you will.
No matter how I tried to illustrate the shade elements of the coyote, I was just not happy with those damn legs. And when I experimented with how the coyote would look on the jersey, it just added to my frustration. I knew a new approach was necessary.
As for the crest itself, I wanted to somehow utilize the Arizona state flag in the design without actually looking like the flag. And you would think that the colors of the Arizona flag would fit perfectly for this Totally 80's project, but when put into use, they were terrible, especially when coloring the coyote. They were a bit too bright, so I opted for deeper tones.
Right now I think the Coyotes have a decent color palette, but they just can't seem to pull off how to use them on their jersey in my opinion. I think they need to add some blue ... So I did it for them in this 80's concept.
Here you can see some of my early attempts at the running coyote. Not terrible, but certainly not a winner.
You'll notice that the first coyote had an open snout. I did this so I could illustrate some teeth, but they just looked odd, so I did away with them. After looking at it over and over, I decided it was best to just have him shut his mouth. It looked a little bit more streamlined anyway.
When I placed the running coyote on the jersey is when I realized that I needed to do something that more resembled a crest.
So that's it. With the posting of this Coyotes concept, the Totally 80's project is FINALLY finished. I had a lot of fun with this project and it helped me bone up a little in Adobe Illustrator.
Ok Bye.


























I feel like the picture of coyote with its mouth opened should be captioned "It was only then that Mrs. Coyote realized that the stove had been running this whole time.
Posted by: Link | August 17, 2009 at 07:20 AM
Very nice Johnny! Out of all the Crests in this series i love this one the most. It also has a Soviet Union feel to it LOL . But i think this is the best one yet. Great job!
Posted by: Mike Ivall Design | August 17, 2009 at 08:08 AM
Just a note on the "Yotes being ripped away from Phoenix"... It's what the people of Winnepeg would like to call "Karma"!
Posted by: Matt | August 17, 2009 at 08:12 AM
Link: I don't get it...
Mike: Thanks!
Matt: Touche!
Posted by: johnny griswold | August 17, 2009 at 08:14 AM
Well done. I actually feel like this one is the most 80's out of all of them. Nice incorporation of the flag without beating us over the head with it.
Posted by: Dave | August 17, 2009 at 10:22 AM
That's ok Johnny, its just that joke wasn't manly enough.
Posted by: Link | August 17, 2009 at 11:14 AM
Damn! Shades of the KC Scouts, but with a better logo. I love them!
Posted by: Scott | August 17, 2009 at 01:05 PM
Scott, I just googled the KC Scouts, and you're right! There is a resemblance. Pretty cool.
http://media.photobucket.com/image/Kansas%20City%20Scouts%20jesey/newovad/KansasCityScoutsAway1974-1976.jpg
Posted by: johnny griswold | August 17, 2009 at 01:07 PM
that crest is awesome! the real yotes should totally use something like that as a shoulder patch on their 3rd jersey instead of the blues clues pawprint thing they have on one side with the primary on the other.
Posted by: Nick | August 17, 2009 at 04:20 PM
Johnny, Great job! As a Yotes fan I prefer your design way mote than the Coyotes actual 3rd jersey (great colors but the coyote looks like a cross between a fox and the Greyhound Bus logo).
Mike-- it would only be karma if we (the fans) took the Jets. We were given the Coyotes but most people here would have preferred an expansion team. I know your pain as I lost the LA Rams and had to watch them win a Super Bowl in St. Louis. I hope you guys get another team. Don't hate on us, we are (potential) victims too. Peace.
Posted by: Rich | August 18, 2009 at 12:49 PM
they need to just move them back to Winnipeg and kick the Manitoba Moose outta there.. they already have an amazing arena and they would do well being north of the Minnesota Wild.
Posted by: Donovan | November 07, 2009 at 04:50 AM
The logo is pretty good,but give the person who drew up this particular jersey set for the Coyotes-"For some jersey designs that were made in the 80's,stays in the 80's!
Posted by: Malik Turner | November 22, 2009 at 03:00 AM